Privacy Policy

Last Updated: September 8, 2026

Welcome to Rothy’s. We deeply value your privacy and the security of your data. This Privacy Policy outlines how we collect, use, disclose, and protect your personal information when you visit our website, use our mobile application, purchase our products, or otherwise interact with us.

Please read this Privacy Policy carefully. By using our services or submitting your personal information to us, you acknowledge and agree to the practices described herein.

1. Information We Collect

We may collect the following categories of personal information when you interact with us:

  1. Information You Provide Directly:
  • Account and Contact Information: Your name, email address, phone number, billing address, and shipping address.
  • Transaction and Payment Information: Details of products you purchase, credit/debit card information, or other payment account details (typically processed securely by third-party payment gateways).
  • Interaction and Customer Support Information: Information you provide when contacting customer service, corresponding via email, interacting on social media, or participating in market research and promotions.
  1. Automatically Collected Information:
  • Device and Browsing Data: When you visit our website, we automatically collect your IP address, browser type, operating system, access times, clickstream data, and records of how you interact with our site.
  • Cookies and Tracking Technologies: We use cookies, web beacons, and similar technologies to recognize your browser, optimize your browsing experience, analyze website traffic, and deliver personalized advertising.

2. How We Use Your Information

We collect and process your personal information primarily for the following purposes:

  • Processing and Fulfilling Orders: Processing your purchases, payments, shipping, and providing after-sales services (such as returns and exchanges).
  • Optimizing and Managing Our Business: Maintaining, operating, and improving our website, mobile application, and products, as well as conducting data analytics and internal audits.
  • Customer Communications: Communicating with you regarding your orders, account, or policy updates; and, subject to legal requirements or your consent, sending marketing emails, new product announcements, and promotional offers.
  • Security and Compliance: Preventing fraudulent activities, ensuring transaction security, and complying with applicable laws, regulations, and industry standards.

3. Information Sharing and Disclosure

We do not sell your personal information to third parties. We share your information only in the following limited circumstances:

  • Service Providers: We share your information with third-party service providers who perform business operations on our behalf (e.g., payment processors, warehousing, logistics and delivery companies, data analytics providers, and email marketing vendors). These providers are authorized to use your information only as necessary to perform their functions.
  • Legal and Compliance Requirements: To comply with applicable laws, regulations, court subpoenas, or law enforcement requests, or to protect the rights, property, or safety of Rothy’s, our customers, or the public.
  • Business Transfers: In the event of a corporate merger, acquisition, asset sale, or bankruptcy proceeding, your information may be transferred as part of our business assets.

4. Data Security and Retention

  • Data Security: We implement industry-standard physical, electronic, and administrative security measures (including transport layer encryption such as TLS/SSL) to protect your personal information against unauthorized access, alteration, disclosure, or destruction.
  • Data Retention: We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.

5. Your Rights and Choices

Depending on the laws of your jurisdiction, you may have the following rights regarding your personal information:

  • Access and Correction: You have the right to request whether we hold personal information about you and to correct or update inaccurate information.
  • Deletion: Under certain conditions, you have the right to request the deletion of your personal information.
  • Marketing Opt-Out: You can opt out of receiving promotional communications at any time by clicking the “Unsubscribe” link at the bottom of our marketing emails or by contacting our customer service.
  • Cookie Management: You can configure your browser to refuse or delete cookies, though doing so may affect your ability to use certain features of our website.

6. Protection of Minors

Our website and products are intended for adults. We do not knowingly collect personal information from minors under the age of 16 (or the relevant age specified by applicable local jurisdictions). If we discover that we have inadvertently collected personal information from a minor, we will take reasonable steps to delete it as soon as possible.

7. Updates to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our business practices or legal requirements. Any modifications will be posted on this page with an updated “Last Updated” date. We encourage you to review this policy periodically for the latest information.

8. Contact Us

If you have any questions, comments, or complaints about this Privacy Policy, our data practices, or if you wish to exercise your personal data rights, please contact us at:

  • Email: legal@rothys.com (Please include “Privacy” in the subject line)
  • Mailing Address: Rothy’s, Inc., Attn: Customer Support, 855 Montgomery Street, San Francisco, CA 94133, USA
  • Phone: (+1) 415-737-6849 (US Headquarters)
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